BNR 197: Rand Fishkin on his new book, life after Moz, and marketing in 2018

Rand Fishkin marketing podcast SparkToro with Lost and Founder book cover
Jun 20, 2018
Brand Newsroom Marketing Podcast

Rand Fishkin, one of the household names of content marketing and SEO, joins Sarah for a special fireside chat.

You’ll know Rand as the guy behind Moz – the SEO software for marketers. But times have changed, and Rand has branched out on his own with a new company called SparkToro. He’s written a book, called Lost and Founder.

Rand talks to Sarah about these things, Google’s plans, storytelling, and marketing in 2018.

This is the first in a special series of conversations in the lead-up to BNR’s 200th episode.

Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising.


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