Lush’s reputation has been built on our ability to make media-quality video content with the pace and integrity of a prestige newsroom. But we take that one step further. As a full-service content production agency, you can expect the complete gamut of content services from strategy to production and amplification.
Strategy
Our long-term clients will know that, despite being able to act on the fly, the injection of creativity and strategic thinking are what guide us to meet their business objectives. We dig a little deeper and ask why (often many times over) before we hit the ground running. Working with us means your project will benefit from an agency that connects every piece of content to a larger business goal. Our team of industry professionals can work with you from the beginning and develop your content strategy and calendar. Or we can partner with you to fine-tune the content plans you already have in place.
Our strategy services include:
Content production
Content production is where Lush really shines. Our approach was born out of our founders’ broadcasting philosophy. Simply put, we tell newsworthy stories with the pace and integrity of a prestige newsroom – it’s content with a media mindset.
Lush content production is made up of three distinct yet symbiotic departments – editorial, production, and branded entertainment (via Lush’s sister agency, Dear Storyteller). These three teams work together whenever the project calls for it – a sounding board (or creative opinion) is never far away at Lush.
Editorial services
- Key messaging
- Copywriting and blogs
- Articles and whitepapers
- Press releases
- Podcast messaging
- Video scripting
Video and podcast production
- Corporate videos
- Website videos
- TVCs (TV commercials)
- Animation and motion graphics
- Live streaming events
- Podcasts
Communications training
Sometimes you need a little upskilling to get the job done. Our team offers hands-on communication training to give you the tools to communicate like a pro and create engaging content. Whether you want to improve on existing skills or feel like you need a ground-up reboot, we’re here to help.
Our training includes:
- Writing workshops
- Video and podcast training
- Media training
- Media crisis management
- Presentation training
Lush retainers
If you need ongoing and consistent communications support, it’s worth considering a Lush retainer. Our retainer packages can be tailored to your specific needs, whether that’s focused on monthly video content or a blend of strategy, training, editorial, video, and podcast support.
Introducing Dear Storyteller
Are you looking for something a little different? Dear Storyteller is the branded entertainment arm of Lush. Where traditional advertising explicitly tells audiences what they’re all about, Dear Storyteller produces entertainment that shows audiences how they align with a brand – it’s values-based, story-driven marketing. Dear Storyteller turns brands into their customers’ favourite storytellers.
Dear Storyteller can help you with:
- Campaign strategy
- Branded entertainment
- Genre marketing
- Doco-style shorts
- Mockumentaries
- Hype media content
Is your brand a trailblazer? Then Dear Storyteller might just be your perfect match. Learn more on the Dear Storyteller website.