Melbourne-based email specialists The Orchard Agency released their Australian Email Benchmark Report 2018 recently.
Agency co-founder Wei Tan joins Nic and Sarah for a conversation about the report, with a focus on how to manage email lists effectively.
Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising.
On My Desk
- Sarah recommended the TTC Wrap-up newsletter by Tammy Tansley Consulting
- Wei recommended web push notifications. You can learn more about them here
- Nic suggested Ricky Nowak’s How to Make Good People Great Leaders.
Links you might need
- You can find The Orchard Agency and their Email Benchmark Report here.
Have you heard the one about…
Recently Sarah caught up with Justin Kirby for a chat about his new book.
And in this episode the team spoke to Bupa’s Matt Allison about how to get executive buy-in for your content marketing.
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