BNR 109: Building a Personal Brand

Oct 11, 2016
Brand Newsroom Marketing Podcast

Today Nic Hayes leads a discussion on personal brands. Specifically, how do you create one? What do you need to have in place to give your personal brand the best chance of creating the success you want to achieve?

Nic’s joined by his Media Stable colleagues, general manager, Michelle Soia, and media engagement manager, Emily Morgan.

Here are some key take-outs:

“Keep developing your knowledge. It adds to your personal brand — who you are and how you’re positioned.” — Michelle Soia, general manager, Media Stable


“It’s all about authenticity. Don’t just think ‘I want to be successful in this area so this is who I have to become’. It’s more about figuring out who you are and honing in on that person.” — Emily Morgan, media engagement manager, Media Stable


“Build a strategy around your personal brand. It is different to your business strategy and it does need work — it takes energy and time.” — Nic


Here are the links you might need

Have you heard the one about…

Recently James, Sarah and Nic spoke to Michele Linn about the Content Marketing Institute’s trends report for 2017.

And here’s a discussion with Jonathan Crossfield on how to avoid epic content marketing mistakes.


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For more information about the show, visit the Brand Newsroom website, where you can join the Brand Newsroom Community and receive exclusive content and opportunities to meet James, Nic and Sarah.