BNR 153: Just what is the state of SEO in 2017?

Aug 15, 2017
Brand Newsroom Marketing Podcast

Search Engine Optimisation: Is it the magic sauce we need to add to our content to help us reach our audience? Or is it an old-fashioned dark art we no longer need to worry about?

To discuss the state of SEO in 2017, the BNR team is joined by someone who really knows his stuff, Lush’s Zubin Fitter.

Here are some key take-outs:

On My Desk

Sarah recommended the LinkedIn Company Pages Playbook

Zubin recommended this clever calendar device, Calendly

James, who is obsessed with passwords, suggested the Dashlane Password Manager

And Nic recommended not underestimating the value of good old-fashioned merchandise in spreading brand awareness.

Have you heard the one about…

Recently James, Sarah and Nic discussed the closure of King Content, and what it means for content marketing.

And here’s a discussion on how to choose a voice over artist.

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