BNR 178: Is it time to unfriend Facebook?

Feb 6, 2018
Brand Newsroom Marketing Podcast

Facebook has changed its algorithm. It was publicised as a way to combat fake news but the changes will also profoundly impact a brand’s ability to reach people through organic distribution. With brands already experiencing organic reach as low as 2.5 per cent, is it even worth businesses pouring time and resources into Facebook? 

Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising.

Here are some key take-outs:

On My Desk

Links you might need

Have you heard the one about…

Recently Sarah and Nic met Greg Allan, an electrician and small businessman who is using content to save lives.

And in this episode the team was joined by Jo Saunders to talk about how to achieve success with LinkedIn.

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