BNR 194: The state of the media in 2018 (and what brands can do about it)

Brand Newsroom
May 30, 2018
Brand Newsroom Marketing Podcast

The BNR team take a close look at Cision’s 2018 State of the Global Media Report.

Cision interviewed 1,355 journalists from all over the world to get their perceptions of how their industry is changing. They looked at everything from fake news and social media to PR.

Here’s what they found out, and what brands can do about it.

Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising.

Here are some key take-outs:

Links you might need

On My Desk

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Tune in to this episode to hear some great insights from the You Are the Media Conference held in the UK last week.


And in this episode they took a close look at making LinkedIn work for business.

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