BNR 200: What is good storytelling for business?

Brand Newsroom
Jul 11, 2018
Brand Newsroom Marketing Podcast

It’s the 200th episode of Brand Newsroom and James, Nic and Sarah are celebrating.

But, they’re not here to party; there’s work to do. Today’s topic is storytelling. Specifically, what is good storytelling for businesses and brands?

Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising.

Here are some key take-outs: 

On My Desk

Have you heard the one about…

Recently James spoke to Guardian Australia editor Lenore Taylor. 


And in this episode Nic chats to talkback radio host Oliver Peterson. 

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