BNR 215: Jay Acunzo Breaks the Wheel of Marketing

BNR215, Jay Acunzo, Unthinkable Podcast, Brand Newsroom
Oct 24, 2018
Brand Newsroom Marketing Podcast

Jay Acunzo is challenging us to rethink marketing.

He has worked at some of the biggest names in media and marketing, including Google, ESPN and HubSpot. He’s the host of the Unthinkable podcast and is an in-demand speaker.

Jay has a new book out, called Break the Wheel. Today he joins Sarah Mitchell for a chat about the book and the difference between “best practice” and “best for us” marketing.

 

Brand Newsroom is a marketing podcast — for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising.

 

BNR215 Show Notes, Jay Acunzo, Brand Newsroom

Here are some key take-outs:

On My Desk

Links you might need

Have you heard the one about…

Recently James, Sarah and Nic discussed the Content Marketing Institute’s B2B Benchmarks, Budgets and Trends Report.

 

And in this episode, James and Nic are joined by Donna McGeorge to talk about the 25-minute meeting.

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For more information about the show, visit the Brand Newsroom website, where you can join the Brand Newsroom Community and receive exclusive content and opportunities to meet James, Nic and Sarah.