In this episode we discuss how traditional media still has the edge when it comes to trust. But the space is changing rapidly with more people turning to social media for their news updates. Is this a trend we’ll see more of? And how can brands seize these opportunities? Plus why aren’t journalists responding to your story pitches? We’ll discuss the main reasons why you are missing out and how easy it is to get it right!

Articles referred to in the podcast:

11 Reasons why journalists don’t reply to your pitches